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Despite the gains women have made in many areas of society, some areas remain largely unchanged, in fact, some are witnessing a reversal. A Wesleyan University study found that from 1985 to 1994 the percentage of ads in fashion magazines containing body exposure of women rose from 33 percent to 50 percent for white women and from 38 percent to 43 percent for black women. The study looked at 1,800 fashion ads in Cosmopolitan, Glamour, Ebony, Essence, Esquire and Gentleman’s Quarterly. The report suggests that gender and racial biases in magazine advertising persisted and in some cases increased between the mid-1980s and mid-1990s.
