As I read Eric Benderoff’s column on replacing the Wrigley Field scoreboard with a Diamond Vision screen, I found myself checking the dateline to ensure it wasn’t April 1 (“It’s time for a new vision; Wrigley scoreboard exudes charm, but a modern video-replay board is long overdue,” Business, June 12).
Perhaps Benderoff is working part-time as a Mitsubishi public relations rep?
Or is he a plant sent in by Jerry Reinsdorf in the hopes of shifting some market share to the South Side?
Maybe he’s just lonely and wants 2,000 e-mails from fans of the game who appreciate what the scoreboard, and the field, are really about: The chance to escape from a world in which we are consistently bombarded with sound and image and enjoy the simple pleasure of America’s pastime, converse with our friends and family, and forget about our troubles for a few hours.
If Benderoff were to travel a few mile south to the Cell, he could experience the “pleasures” of blaring music between innings, commercials on the big screen, advertisements in view at all times and angles, and a scoreboard that adds up the numbers for him.
I, for one, will stick with Wrigley Field.
But, then again, I can add small numbers in my head without getting confused.




