How self-serving of the Tribune to feature a column (with a Page 1 promo) promoting the replacement of Wrigley Field’s beloved scoreboard with a video screen.
Obviously a video screen would be a far more effective vehicle for advertising, which I’m sure is at the root of the Tribune’s little idea.
None of this surprises me considering the Tribune’s nearly quarter-century history of assaulting Cub fans with ads, starting back in the early 1980s when Budweiser ads were placed under the scoreboard and continuing through the present, when fans in the “Bud-Light” bleachers and the rest of the park are subject to a relentless barrage of advertisements blasted at them over the public-address system during batting practice.
At $35 or thereabouts for an average ticket, isn’t the Tribune making enough money on the Cubs already, or does the company believe that the need to satisfy shareholders trumps its responsibility to keep tradition alive at Wrigley?
