What’s it going to take for Kanye West and 50 Cent to get you to buy their albums?
The superstar rappers are set to deliver their final sales pitches Tuesday on BET’s “106 & Park” — the day West’s “Graduation” and Fif’s “Curtis” hit stores, according to The Associated Press reports.
BET is treating the Tuesday-evening event like a top heavyweight fight, even borrowing Stuart Scott from ESPN to deliver a statistical breakdown of the two rappers. Both are set to perform, but whether they will engage in a rap battle remains to be seen, the AP reports.
“I don’t think it’s a battle, I think it’s a lot of fun,” said Stephen Hill, an executive vice president at BET. “I think Kanye will tell you he moved his date to 50’s date to draw this type of attention, to create this marketing opportunity.”
