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Campbell announced Wednesday that its iconic condensed tomato soup is getting a lower-sodium makeover. The soup maker is using low-sodium sea salt to modify a product that hasn’t changed much since it was introduced in 1897. The new version is scheduled to show up in supermarkets in August. AP
RedEye’s rejected Campbell makeover ideas
– Introduce new Peanut Delights soup line.
– Rename “Chunky” soups “Michael Moore” soups.
– Replace tin cans with new see-through containers. Oooh — corn chowder!
RedEye




