JustBorn, the Bethlehem, Pa.-based company that makes Peeps candy, took its name from the slogan used by Sam Born, its Russian emigre founder. Born advertised that his candy was made daily — “just born” fresh — when he opened his first retail store in New York City in 1923.
27 Number of hours it took to create one Peeps marshmallow chick in 1953.
6 Number of minutes it takes today.
4.2 million Peeps made daily, enough to circle the globe twice in one year.
29 Number of countries where Peeps are sold.
8,000 Peeps bunnies standing end to end would be as tall as Chicago’s Willis (formerly Sears) Tower.
28 calories for each chick.
32.5 calories for each bunny.
View past winners and this year’s contestants in the Tribune’s third Peeps on Parade contest at chicagotribune.com/features/peeps/. You can view the winners of this year’s contest online and in print in Thursday’s Play section.
Sources: JustBorn Inc., Chicago Tribune




