Bratz dolls are iconic 10-inch dolls that have been popular since the early 2000s. Featuring large heads with big eyes, they are known for their colorful makeup, accessories, shoes and outfits. Several playsets are also available, which depict the dolls having fun in unique scenes, like sushi bars and spas.
Bratz dolls usually come with two outfits, so you can mix and match their clothes. They also come with a variety of additional accessories, depending on the doll and edition you select. The Bratz collector doll Cameron features two deluxe mix-and-match outfits, two pairs of shoes, sunglasses and several limited-edition accessories. This set makes a great gift for the child or collector in your life.
What to know before you buy a Bratz doll
How Bratz started
Carter Bryant, a former clothing designer for Barbie and ex-Mattel employee, came up with the idea for Bratz. He envisioned a collection of dolls that wore modern, fashionable outfits. The edginess of their style appealed to both younger and older children. Bryant sold his idea to MGA Entertainment, and Bratz would become their most successful toy venture to date.
Collector’s editions
Bratz celebrated its 20th anniversary in May of 2021. As a part of the celebration, they re-released a number of their fan-favorite Cool Bratz dolls. These come in special foil packaging with collectible holographic posters. Some of the 20-year special anniversary editions dolls include Sasha, Yasmin, Jade and Chloe.
Playsets
Bratz playsets include modern-day themes, such as selfie snap photo booths, spa and hair studios, a smoothie lounge, sushi bar, karaoke sets and many others. They also come with different kinds of collectible furniture. There are plenty of playsets and furniture to collect, which you can mix and match as you like.
Availability
Many of the original Bratz dolls and matching accessories have been discontinued. Although some of their Cool Bratz from 2001 have been re-released, these vary widely in price and availability. The original Bratz line featured four multi-ethnic dolls, including Sasha, Yasmin, Jade and Cloe, which have rooted hair that you can comb and style for increased imaginative play. These Bratz dolls are available again for a limited time, and collectors tend to buy them as soon as they are released. If you’re interested in finding a specific Bratz doll, it’s best to purchase one as soon as possible, or you might miss your chance.
Bratz dolls share many similarities with L.O.L. Surprise OMG dolls. They have plenty of trendy, fashionable outfits, makeup and hair. If you’re also interested in L.O.L. dolls for your kids, check out the complete L.O.L. dolls buying guide at BestReviews.
Bratz doll features
Accessories
Bratz dolls typically come with two deluxe mix and match outfits, two pairs of shoes and a combination of accessories. The accessories vary based on the doll and collection.
Many Bratz dolls possess a unique feature in that their feet are attached to their shoes. If you want to change their shoes, you remove the foot and switch them out completely. This is ideal if your child tends to lose tiny pairs of shoes that come with other dolls. And they are considerably easier to snap on compared to trying to slip shoes onto dolls’ feet.
Types of Bratz dolls
Bratz dolls have a large variety of subtypes. For a complete list of Bratz currently available, or Bratz dolls sold since 2001, refer to the comprehensive guide on the Bratz fandom Wiki. The basic genres are as follows:
Bratz
Cool Bratz
Big Bratz
Bratz Boyz
Lil’ Bratz and Lil’ Boyz
Bratz Babyz and Big Babyz
Bratz Petz and Bratz Ponyz
Itsy Bitsy Bratz and Itsby Bitsy Petz
Bratz Kidz and Big Kidz
Lil’ Angelz
Bratzilaz
Fashion
Regular Bratz dolls have a wide range of outfits, from casual to party and clubwear. This unique clothing design is one of the original features that set Bratz apart from other dolls. Their highest competitor, Barbie, had more traditional or conservative outfits in comparison.
Bratz doll cost
Bratz dolls can cost anywhere from $25- $90 and up, depending on how rare they are and the availability of the doll. The average price for new Bratz dolls sits at around $48, with re-releases of their Cool Bratz line like Sasha and Yasmin costing approximately $25.
Bratz doll FAQ
What made Bratz dolls so popular?
A. Bratz are edgy, fashion-forward children’s dolls that broke stereotypical molds in many ways. They feature a multi-ethnicity Bratz pack without any particular leader, and the racial representation shows an encouraging, refreshing step forward. Their sassy style was also new, and they wore chunky platforms and spoke in pop-culture lingo. All of this and more made Bratz an incredible success, grossing $97 million in global sales in their opening year alone.
Who are the core Bratz dolls in the Bratz Pack?
A. The original Bratz dolls consist of the core Bratz Pack, including Sasha, Jade, Cloe and Yasmin. They are known as the “girls with a passion for fashion.”
Which Bratz doll should I get?
Best of the best Bratz doll
Bratz Collector Doll Cameron: available at Amazon
Our take: Bratz Cameron makes a great addition to your Bratz pack family. It comes with two deluxe mix and match outfits, two jackets, a hip satchel.
What we like: Cameron is a stylish collector’s item doll with a ton of amazing details to discover, like soft faux fur and a mailbag that actually opens up.
What we dislike: A couple of customers noticed a tiny flaw in the paint application.
Best bang for your buck Bratz doll
Bratz 20 Years Special Edition Sasha: available at Amazon
Our take: Re-released to celebrate their 20th Anniversary, Sasha is a fantastic throwback to the original Bratz pack with her early 2000s style, hat and outfit.
What we like: This special edition comes in beautiful foil packaging and includes a 20th-anniversary holographic poster. Sasha’s classic street style is still fashion-forward today and is available at an excellent price point.
What we dislike: This Bratz doll re-release only has a few accessories, and fans want additional original accessories stat!
Honorable mention Bratz doll
Bratz Collector Doll Cloe: available at Amazon
Our take: This Cloe collector doll comes with a faux fur shrug, limited edition poster and two absolutely fabulous pairs of shoes.
What we like: Cloe’s hair is thick and soft, her facial screening is well done, she has a fierce look and has great accessories, like the star-shaped brush and fabric bag.
What we dislike: Cloe’s bold outfit is not for everyone.
Ashley Britten is a writer for BestReviews. BestReviews is a product review company with a singular mission: to help simplify your purchasing decisions and save you time and money.
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