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Under the heading all good things must come to an end or, another cherished tradition bites the dust, a clothing store cited by the Guinness Book of World Records as ”the most durable advertiser” says it is pulling the ad it has run on the second page of the Macon Telegraph every day for 98 years.
The Jos. N. Neel Co. ad has been a daily fixture in the Georgia newspaper since the Feb. 22, 1889, edition. Guinness cited the Neel ad in 1981.
