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Event: The relaunch of the Burberry store on Michigan Avenue. To benefit: The Children’s Service Board of Children’s Memorial Hospital. Ahead of the class: This store is the first of three in the U.S. –Los Angeles and New York are next–to get the new look. The icons: Noted for the classic trench coat, Burberry has undertaken a fashion-forward ad campaign in which models are photographed with British characters–the cricket player, the Royal Guard. Follow that actor: “Royal Guard” Bill O’Connor at the Burberry door wasn’t trained at Buckingham Palace but maybe he’d cut muster. No smile, no flinching. Just thoughts of a faraway tropical island. Isn’t that just ducky, luv? The event raised $10,000.
