CHICAGO TRIBUNE MODIFIES NEWSPAPER SIZE
TO CONFORM TO NEW INDUSTRY STANDARDS
CHICAGO, August 17, 2007 — Starting January 14, 2008, Chicago Tribune will debut slightly modified page dimensions to its printed newspaper that provides an improved reader and advertising experience as well as brings it in line with other major metropolitan newspapers.
Chicago Tribune’s new page width will be 12 inches, 1/2-inch narrower, while its height will remain the same. The change to this new industry standard width will provide advertisers with more universal ad sizes and conserve newsprint. Chicago Tribune’s editorial design will also be updated to enhance reader appeal.
“This minor change in our page dimensions will allow the newspaper to more effectively serve our customers with our award-winning journalism and an enhanced advertising environment,” said Scott Smith, president, publisher and CEO of Chicago Tribune Company.
About Chicago Tribune Company
Chicago Tribune Company publishes the Pulitzer Prize-winning newspaper with daily readership of about 1.8 million and about 2.6 million on Sunday. The company also operates related print and interactive media serving Chicagoland. Chicago Tribune is the founding publication of Tribune Company (NYSE: TRB), one of the country’s leading media companies, operating businesses in broadcasting, publishing and on the Internet.
