Known for its iconic scented eyeshadow palettes and “sex-proof” mascara, Too Faced is a cosmetics company with a large cult following. Palettes can be a useful addition to your makeup rotation because they conveniently hold multiple products to help you accomplish a complete makeup look.
If you are looking for a comprehensive eyeshadow palette that contains a combination of both neutral and bold colors in a variety of finishes, you might get a lot of use out of the Too Faced Chocolate Gold Eyeshadow palette.
What to know before you buy a Too Faced palette
Eyeshadow finish
Eyeshadows will come in a variety of finishes that can be used in combination with one another or on their own. Some palettes from Too Faced will have a combination of finishes or only contain one kind. The most common Too Faced eyeshadow finishes are:
Matte: Matte shadows don’t give off any sheen or shine and are usually the most pigmented of the shadows. These shadows are useful for sculpting out creases and enhancing eye shape.
Shimmer: The least pigmented of the shadows, shimmer shadows provide a light sheen or even a wet look, and are good for layering over other eyeshadows.
Metallic: Metallics are ultra-shiny, foiled shadows that are highly pigmented and can resemble metal or gold.
Glitter: These shadows usually contain larger glitter particles that catch the light and provide intense sparkle.
Lustre: Not to be confused with glitter shadows, lustre shadows contain finely milled glitter particles for a slightly toned-down sparkle.
Satin: These are soft sheen shadows that are somewhere between a matte and a lustre shadow.
Color themes
The Too Faced palettes will generally have a specific color theme with complementing colors that can be used together. There are neutral palettes that feature shadows in taupes, browns, pinks and creams that can be used to achieve more everyday looks. There are also palettes that have cool-toned shadows or bright color themes that feature orange, pink, green and blue shadows in a variety of finishes. Determine what colors you want to incorporate into your eyeshadow looks when choosing a palette.
Pigmentation
Unless a specific eyeshadow is intended to be sheer, your eyeshadow should be pigmented on the first swipe and not patchy. Keep in mind that most shadows in Too Faced palettes are vibrant and opaque, however, they are able to be blended down for a more natural appearance or to combine with other shadows.
Too Faced palette features
Palettes for the face
Aside from eyeshadow palettes, Two Faced offers face palettes that contain shades intended for contour, powder for brightening the under eye, blush and highlighter.
Ingredients and scents
Many of the palettes from Too Faced are infused with unique ingredients that can be beneficial for the skin while also giving the palettes different iconic scents that Too Faced palettes have become known for. Common ones include:
Cocoa powder: This can help to increase the elasticity of the skin which can reduce fine lines and wrinkles on the eyelids.
Coconut water and butter: Both ingredients may help improve the skin’s moisture.
Alpine rose: This can provide skin with more radiance and improve skin health.
Hyaluronic acid: This ingredient provides a more youthful and smoother appearance.
Eyeshadow accessories
There are many products and tools on the market that can improve eyeshadow application and increase its longevity. Some that you may want to consider are:
Eyeshadow primer: This provides a layer for the eyeshadow to grip onto, which can increase pigmentation and reduce fading throughout the day.
Eyeshadow brushes: There are many eyeshadow brushes that are used for specific eyeshadow applications, from flat brushes used to pack on color, to fluffy brushes intended for blending and buffing eyeshadows in the crease.
Glitter adhesive: Sometimes when applying larger glitter eyeshadows, the glitter pieces won’t adhere properly to the skin. A glitter glue specifically for the eye can be helpful in ensuring minimal glitter fall out.
Eyeshadow stencils: If you are trying to achieve specific eyeshadow looks with your Too Faced palette, like a cut crease or smokey eye, stencils that are placed on the eyelid and then filled in with shadow can be a foolproof way to get your desired look.
Too Faced palette cost
The cost of a Too Faced palette will range between $27 and $49. The mini travel-size palettes will be on the lower end, and the full size 16- to 18-pan palettes will be on the higher range. Full-size nine-pan palettes and face palettes will typically land somewhere in the middle.
Too Faced palette FAQ
For people who don’t use eyeshadow very often, does Too Faced offer smaller palettes?
A. Yes. Too Faced currently carries seven different smaller travel-size eyeshadow palettes that are less expensive than their standard size palettes. They come in both bold color themes as well as more neutral options.
Too Faced claims they are a “clean brand.” What does this mean?
A. All of Too Faced products are formulated without parabens, sulfates or other controversial ingredients that may be potentially unsafe. Additionally, the entire Too Faced line is cruelty-free and has many vegan product options.
Which Too Faced palette should I get?
Best of the best Too Faced palette
Chocolate Gold Eyeshadow Palette: available at Amazon
Our take: A very versatile 16-pan palette that contains a good selection of foiled metallics and velvety mattes in both jewel and neutral tones.
What we like: Living up to the palette’s name, these shadows are infused with real cocoa powder – beneficial for the skin – and the metallic shadows are infused with real gold, which effectively catches the light. These shades are highly pigmented and provide a long-lasting color.
What we dislike: The chocolate scent might be too overpowering for some people.
Best bang for your buck Too Faced palette
Natural Matte Eyeshadow Palette: available at Amazon
Our take: A universal nine-pan palette with matte creamy shadows in neutral pink and taupe shades, making this a good beginner option or for everyday wear.
What we like: These eyeshadows are infused with coconut butter, making the texture of these shadows very silky and easy to blend. The shades leave an airbrushed finish and not chalky like some matte shadows.
What we dislike: Some tones may be too warm for some skin tones.
Honorable mention Too Faced palette
Pretty Rich Diamond Light Eyeshadow Palette: available at Sephora, Macy’s and Amazon
Our take: A jewel-toned 16-pan palette that contains four glitter shadows, four matte shadows and eight shimmer finishes that can be layered to create unique, multifaceted effects.
What we like: The glitter shadows in this palette are a pressed gel glitter formulation that self-adheres to the lid, preventing glitter fall out and providing color intensity.
What we dislike: Some users said the shadows crumbled easily in the palette, so handle with care.
Tessa Flores is a writer for BestReviews. BestReviews is a product review company with a singular mission: to help simplify your purchasing decisions and save you time and money.
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