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By Suzanne Barlyn

Nov 26 (Reuters) – Mary Schapiro’s exit from the U.S.

Securities and Exchange Commission means more uncertainty for

Wall Street about a key reform that she championed: requiring

securities brokers who give advice to clients to act in their

clients’ best interests.

The SEC’s chairman has long made clear her support to

require brokers to follow higher ethical guidelines with

clients, known as a fiduciary standard. But Schapiro, appointed

to head the agency in 2009, will likely leave with the proposal

where it stands: stalled. Schapiro announced on Monday that she

would step down from the agency on Dec. 14.

“I have no doubt that Chairman Schapiro was quite sincere

that she hoped to achieve this as one of the hallmarks of her

tenure,” said Barbara Roper, the director of investor protection

for the Consumer Federation of America, an advocacy group that

supports the measure.

At issue are the varied rules that apply to different types

of financial advisers. Financial advisers who register with the

SEC must act as fiduciaries, or in their clients’ best

interests. But brokerage firm advisers, who register with the

industry’s private regulator, the Financial Industry Regulatory

Authority, only have to suggest investments that are “suitable,”

based on factors such as a client’s age and risk tolerance.

Brokers may earn more from some investment options they

pitch to clients, something investor advocates say could

motivate a broker to push a more lucrative product. Flat fees

that investment advisers charge, along with the different rules

they must follow, are more likely to prevent potential conflicts

of interest, say investor advocates.

Schapiro has tried to change that, with no success.

In 2009, she raised concerns about potential conflicts of

interest driven by certain broker compensation practices in a

public letter to brokerage firm chief executives.

“Some types of enhanced compensation practices may lead

registered representatives to believe that they must sell

securities at a sufficiently high level to justify special

arrangements that they have been given,” she wrote. That could

motivate brokers to sell unsuitable securities or make

unnecessary trades to earn commissions.

But the discussion quickly died. While it is unclear why,

the episode was a harbinger of Schapiro’s ultimately

unsuccessful efforts to push the proposal through. A study by

the agency followed. The industry then complained about how a

widespread fiduciary standard could affect their business

practices. Meanwhile, the agency struggled with a wave of other

rule proposals required by the Dodd-Frank financial reform law.

Then, the presidential election cycle further delayed progress

on the effort.

While the securities industry says it supports a change, it

has been pushing for a standard that would accommodate certain

business practices, such as selling securities branded with a

brokerage’s name. Typically, brokers are paid higher commissions

and firms make more money by selling branded products.

Changing leadership at the agency could delay commission

votes about major reforms, including the fiduciary proposal,

until at least mid-2013, said a former SEC official who spoke on

the condition of anonymity because of political sensitivities

surrounding the issue.

There were already signs of delays, prior to Schapiro’s

announcement. Agency officials planned to request public comment

about potential costs and benefits of a fiduciary rule in

mid-2012. That request is “not currently scheduled,” an SEC

spokesman confirmed on Monday.

NO WORRIES

While investor advocates may be worried about the fiduciary

plan, the securities industry – which can enjoy the status quo

for a while longer – is not.

President Barack Obama’s appointment of SEC Commissioner

Elisse Walter to serve as chairman-designate – a role she can

potentially hold through 2013 – is not likely change the course

of the proposal, at least for the short term.

“We are at the point in regulation where details matter,”

said John Taft, head of RBC Wealth Management in the United

States, a Royal Bank of Canada unit.

It is still not clear whether Obama will nominate Walter to

serve permanently as chairman. Nonetheless, Walter, a former

FINRA executive and official at both the Commodities Futures

Trading Commission and SEC, could be an ideal choice to pick up

where Schapiro leaves off.

What’s more, the fiduciary proposal and other reforms are

likely “part of the Obama administration’s agenda,” said Ken

Bentsen, executive vice president of public policy and advocacy

for the Securities Industry and Financial Markets Association

(SIFMA), a trade group. “Presumably, whoever they choose, their

views will be consistent with those views,” he said.

Opponents of a fiduciary standard for brokers made their

presence known before Schapiro was appointed to the SEC. One

draft of legislation that would later become the Dodd-Frank

financial reform law included a provision that would have

imposed such a standard on brokers. That idea was dropped after

a lobbying push by financial advisers who also sell insurance.

The law only required the SEC to study issues stemming from

the different regulations for advisers – allowing, but not

requiring, the agency to make changes.

A 2010 SEC study, prompted by Dodd-Frank, recommended that

brokers and advisers both be required to act in their clients’

best interests. The study also concluded that many investors are

confused about the differences between the two types of

advisers.

Schapiro publicly declared her support for a fiduciary

standard once again in October at SIFMA’s annual meeting. She

hoped to unveil the proposal in 2013, she said.