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Heartburn sufferers soon will not need a prescription to buy the popular remedy Prilosec, better known in television ads as “the purple pill.”
The Food and Drug Administration late Friday approved a non-prescription version of Prilosec, one of the world’s top-selling drugs.
This over-the-counter version is no longer purple, but salmon pink. It will cost less than $1 a day, less than a third the prescription price, said distributor Procter & Gamble.
Prilosec OTC is the only one approved to treat frequent heartburn: the kind that occurs two or more days a week.
