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PATNA, India, Nov 1 (Reuters) – Dozens of artists in the

eastern Indian state of Bihar are painting roadside trees and

their leaves with colourful stories from Hindu epics, hoping to

save the region’s already critically sparse greenery.

The unusual campaign, using coats of paint and brushes, has

been launched in Madhubani, a northern Bihar district known for

its religious and cultural awareness, resulting in hundreds of

otherwise untended roadside trees covered in elaborate artwork.

Artists are depicting the moods of deities, scenes from

Hindu classics such as the Ramayana and Mahabharata, or an

imaginary scene showing an elderly woman restraining a man

coming with an axe to cut trees.

They believe the artwork will prompt the deeply-religious

locals to drop any idea of cutting down the trees out of fear of

incurring the wrath of the deities.

“We are using the deities as a cover”, said Shashthi Nath

Jha, who also runs an NGO dedicated to empowering women and

child labourers, speaking by phone from Madhubani, around 1,200

kilometres (746 miles) east of New Delhi.

“We thought people will not do any harm to trees once they

come across the images of gods and goddesses on them.”

According to Bihar state records, the forest coverage of the

state, which suffers from recurring floods, is currently just

under 7 percent.

The tree painting campaign began in September this year

after Jha managed to overcome numerous local objections,

including doubt that the campaign would last long, worries about

how much the paint cost and fears the colours would soon fade.

“I had to convince them a lot before they agreed to join

me,” Jha said.

“I made several experiments to check the durability of the

paint in the open. Finally we decided to apply a mix of natural

and artificial paints to ensure the painting survives the

fast-changing weather conditions.”

They work in the style of Madhubani painting, a form of

Indian painting done with fingers, twigs, the points of fountain

pens and even matchsticks, using natural colours and

characterised by brilliant geometrical patterns.

“I have painted themes of ‘Sita-swayamvara’ (the marriage of

the deities Rama and Sita) on the tree trunks so that those

willing to cut them would drop the idea,” 19-year-old Kushaboo

told local media.

According to Jha, the initiative has drawn the attention of

the international community as well, with a team from

Switzerland recently visiting to study how art could be used to

convey a strong social message.

The government is taking additional steps to increase

greenery in the region, with plans to plant 250 million saplings

in the next five years and appointing “Tree Friends” to care for

young trees planted along roads and other public places.

But Jha said locals also had a debt of sorts to repay.

“Plants and trees have brought colour to our life. Now it’s

our duty to put colour on them,” Jha said.

(Reporting by Delhi newsroom, editing by Elaine Lies)