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(Updates to midday)

* HSI slips 0.3 pct, CSI300 down 0.5 pct

* GS, CS cut China forecasts

* Consumer stocks up on report of plan to boost retail sales

* Kweichow Moutai spikes after announcing price increase

By Clement Tan and Vikram Subhedar

HONG KONG, Sept 4 (Reuters) – Hong Kong and China shares

slipped on Tuesday in very thin trade, declining for a fourth

day out of five, as investors continued to move out of stocks

with underwhelming earnings and grim outlooks.

Adding to the gloom were more downbeat client notes from top

brokerages, with Goldman Sachs analysts saying they expect the

earnings slowdown to spill over into next year while Credit

Suisse scaled back expectations for the China Enterprises index

and cutting its rating on the banking sector.

This past earnings season has highlighted shrinking margins,

rising inventories and higher financing costs for many Chinese

firms.

“Earnings were actually slightly better-than-expected, but

everybody’s still very cautious with so much uncertainty about

the Chinese economy,” said Alex Wong, Ample Finance’s director

of asset management.

“But even then, it’s tough to make any substantial

positional changes because there are so few counterparties in

the market with turnover so low,” Wong added.

The China Enterprises Index of the top Chinese listings in

Hong Kong shed 0.7 percent, while the Hang Seng Index

inched down 0.3 percent as midday bourse turnover declined 22

percent from Monday.

The CSI300 Index of the top Shanghai and Shenzhen

listings was down 0.5 percent, while the Shanghai Composite

Index slipped 0.4 percent with midday bourse volume near

2012 lows.

Shares of Li & Fung, the global supply chain

manager for U.S. retail giants Walmart and Target

, fell 2.8 percent to their lowest intra-day level since

October last year.

It has lost more than 25 percent since posting weak

first-half operating profits on Aug. 9 that triggered a slew of

broker downgrades on fears of sluggish demand from the United

States, Europe and China.

Sany Heavy Industry sank 4 percent to its lowest

since Oct. 2010. The Chinese excavator maker missed forecasts

with a 28 percent fall in second-quarter net profit late last

week, as the country’s slowing economy led to a jump in unpaid

bills.

But losses in mainland markets on Tuesday were limited by

strong gains for the shares of premium liquor producer Kweichow

Moutai, which said on Tuesday it will raise prices

on some of its products by as much as 30 percent from the start

of September.

Moutai jumped more than 6 percent to its highest in almost

two weeks and it is now up 22 percent this year, a rare bright

spot in a market that could post a third-straight year of

losses. The CSI300 Index is now down 5.5 percent in

2012.

Other consumer-driven stocks saw some strength after

state-run Shanghai Securities News reported that Beijing is

targetting an 80 percent rise in retail sales from current

levels by 2015 in the country’s first five-year plan for

domestic trade.

Shares of Suning Appliance, China’s home

appliance retail chain operator, jumped 4.6 percent in Shenzhen.

The reported move to encourage consumer spending in China

would be one of several policy tweaks after two complementary

surveys released over the last three days showed China’s

manufacturing sector has been badly hit by slowing new orders.

More data is expected this Sunday, when Beijing will release

August data for inflation, industrial output, urban investment

and retail sales.

In a report on Tuesday, Goldman Sachs also cut its forecasts

for 2013 earnings growth for the MSCI China by 30 percent to

bring it more in line with the broader market consensus.

Credit Suisse cut its 12-month target for the China

Enterprises index by 8 percent to 12,000, although that is still

a jump of nearly 30 percent from current levels.

Its rating on the banking sector was cut to “marketweight” from

“overweight”.

Chinese shares in Hong Kong currently trade at 6.7 times

forward 12-month earnings well below its five-year average of

10.7 times, according to Thomson Reuters I/B/E/S.

(Editing by Edwina Gibbs)